Women a Growing Force in On-Line Financial Services

Men still account for most on-line shopping activity, but women are closing the gap fast, according to a recent study. The study, based on 1,000 interviews with people who spend an hour or more per week on-line (excluding e-mail), showed 55% of men and 46% of women made on-line purchases this year. Last year the gender gulf was more a pronounced 51% to 37%. Leon Majors, research director for on-line financial services at Tampa-based PSI Globe, said peopl